Mission prize and details
The mission of our "Brand Icons in Real Life" challenge is to encourage participants to harness the power of AI and their creativity to reimagine famous brand icons in real-life scenarios. Through their artworks, we aim to spark joy, evoke emotions, and showcase the versatility and impact of brand visual identities beyond their traditional contexts. The winning artwork will receive a prize of $300, while the second and third places will be awarded $200 and $100, respectively. Additionally, the next three runner-ups will each earn a prize of $50. Not only that, all winners will receive exposure and recognition for their creations through Wirestock's platforms!
Rules
- Participants must post their submissions on Wirestock and on Instagram, tag Wirestock (@wire.stock), and the brand showcased in the image (@KFC, @burgerking, @michelin…)
- Use these hashtags for more engagement! (#CreativeAiChallenge #BrandIconsInRealLife #wirestock). Add other appropriate hashtags to your posts to get more impressions.
- Create AI-generated artworks that depict famous brand icons in real-life situations. Participants are encouraged to select brand mascots or symbols from food chains, consumer products, or well-known brands.
- The represented brand must be clearly recognizable whether via logo or appearance.
- All submissions must be original creations specifically made for this challenge. The use of pre-existing artwork or plagiarism will result in disqualification.
- Participants are free to utilize any generative AI technology or technique they choose to bring the brand icons to life in real-life scenarios. This may include image generation, style transfer, deep learning models, or creative AI approaches.
- The deadline for submitting the AI-generated artwork is August 1st. Late submissions will not be considered.
- Please be aware that the judges' final decision may differ from the voting outcomes of the polls on Discord and social media platforms, as the voting results are inconclusive and do not guarantee definite victory.
Examples
- A fast-food brand mascot interacting with everyday people on a busy city street.
- A well-known consumer product symbol engaging in an adventurous activity in nature.
- Brand icons becoming part of historical moments or famous landmarks.
- Mascots from different brands collaborate in unexpected scenarios, generating a unique narrative.
- Brand symbols seamlessly integrated into people's daily lives, blending into their environments.
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